Privacy Policy

Privacy Policy

Effective date: July 21, 2026

Welcome to LIVES.am. We respect your privacy and are committed to being transparent about how information is collected, used, stored, and shared when you visit our website.

This Privacy Policy applies to the website available at LIVES.am, including its articles, calculators, contact forms, and other services.

By using LIVES.am, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect information in the following ways.

Information Collected Automatically

When you access LIVES.am, certain information may be collected automatically through cookies, pixels, tags, log files, and similar technologies.

This information may include:

  • Internet Protocol address;
  • Browser type and version;
  • Device type and operating system;
  • Approximate geographic location;
  • Referring and exit pages;
  • Pages viewed on our website;
  • Date and time of visits;
  • Time spent on pages;
  • Links, advertisements, and features you interact with;
  • General website usage and performance information.

This information is generally used to understand how visitors use our website, maintain website security, improve performance, measure traffic, and display advertisements.

Information You Provide

When you contact us through our contact form or by email, we may collect the information you choose to provide, including:

  • Your name;
  • Your email address;
  • The subject of your inquiry;
  • The content of your message;
  • Any other information you voluntarily submit.

Please do not submit sensitive medical, financial, identification, or other confidential information through the contact form or email.

2. How We Use Information

We may use collected information to:

  • Operate and maintain LIVES.am;
  • Provide website content and calculators;
  • Understand how visitors use the website;
  • Analyze website traffic and performance;
  • Improve our content, features, and user experience;
  • Detect technical problems, fraud, abuse, or security threats;
  • Respond to contact requests and feedback;
  • Display, measure, and personalize advertising where permitted;
  • Comply with applicable legal and regulatory requirements.

Where required by law, analytics and advertising cookies will be used only after receiving the visitor’s consent.

3. Cookies and Similar Technologies

LIVES.am and its third-party service providers may use cookies and similar technologies.

Cookies are small files stored on a visitor’s device. They may be used to remember preferences, measure website activity, support security, analyze traffic, and provide relevant advertising.

The cookies used on LIVES.am may include:

Essential Cookies

These cookies support necessary website functions, security, fraud prevention, and technical operation.

Analytics Cookies

These cookies help us understand how visitors use LIVES.am, which pages are visited, how long users remain on the website, and whether technical improvements are required.

Advertising Cookies

Advertising cookies may be used to display, limit, personalize, and measure advertisements.

Depending on your location and consent choices, advertisements may be personalized or non-personalized.

You can manage or withdraw your cookie consent through the cookie settings displayed on our website. You may also block or delete cookies through your browser settings. Blocking certain cookies may affect the operation of some website features.

4. Google AdSense

LIVES.am uses or may use Google AdSense, an advertising service provided by Google.

Third-party vendors, including Google, may use cookies to serve advertisements based on a visitor’s previous visits to LIVES.am or other websites.

Google’s use of advertising cookies enables Google and its advertising partners to display advertisements based on visits to LIVES.am and other websites.

Depending on applicable law and the visitor’s consent choices, Google may process information such as:

  • Cookie and device identifiers;
  • Internet Protocol address;
  • Browser and device information;
  • Advertising interactions;
  • Approximate location;
  • Website activity and previously visited pages.

Visitors may manage personalized advertising through their Google advertising settings. Visitors may also reject or withdraw consent through the cookie consent controls available on LIVES.am.

Non-personalized advertisements may still use cookies or similar technologies for functions such as security, fraud prevention, frequency control, and aggregated advertising measurement.

The appearance of an advertisement on LIVES.am does not mean that we personally endorse, recommend, or guarantee the advertised company, product, or service.

5. Google Analytics

LIVES.am uses or may use Google Analytics to understand how visitors interact with the website.

Google Analytics may use cookies and similar technologies to collect information such as:

  • Pages visited;
  • Approximate geographic location;
  • Browser and device information;
  • Visit duration;
  • Referral source;
  • Website interactions;
  • General usage and performance statistics.

We use this information to analyze website traffic, identify technical issues, understand visitor interests, and improve LIVES.am.

Where legally required, Google Analytics will be activated only after the visitor has provided the appropriate consent.

Visitors may reject analytics cookies through our cookie consent tool, block cookies through their browser, or use Google’s Analytics opt-out browser tool.

We do not intentionally send names, email addresses, or other directly identifying contact-form information to Google Analytics.

6. Google’s Use of Information

Google may use information received from websites that use Google services to:

  • Provide and maintain its services;
  • Measure advertising performance;
  • Improve and develop services;
  • Protect against fraud and abuse;
  • Personalize content and advertisements where permitted.

Google processes information according to its own privacy policies, terms, advertising policies, and data-protection practices.

Visitors are encouraged to review Google’s Privacy Policy and its explanation of how Google uses information from websites and applications that use Google services.

7. Cookie Consent

Visitors may be presented with a cookie consent banner or consent management platform.

Where required, visitors can choose whether to allow:

  • Analytics cookies;
  • Personalized advertising cookies;
  • Advertising measurement;
  • Other optional data-processing activities.

Rejecting optional cookies should not prevent access to the main informational content of LIVES.am, although certain features or advertising functions may operate differently.

You may change or withdraw your consent at any time through the cookie settings available on the website.

Withdrawal of consent does not affect processing that occurred lawfully before consent was withdrawn.

8. Legal Bases for Processing

Depending on your location and the nature of the information, we may process information based on:

  • Your consent;
  • Our legitimate interest in operating, securing, and improving the website;
  • The need to respond to a request you submit;
  • Compliance with a legal obligation;
  • Protection of our legal rights and the rights of others.

Where consent is the legal basis, you may withdraw it at any time.

9. How We Share Information

We may share information with third parties only when reasonably necessary for the purposes described in this Privacy Policy.

These parties may include:

  • Google, through Google AdSense and Google Analytics;
  • Website hosting and technical service providers;
  • Security and fraud-prevention providers;
  • Analytics and advertising partners;
  • Professional advisers;
  • Government authorities when legally required.

Third-party providers may process information according to their own privacy policies.

We may also disclose information when we reasonably believe disclosure is necessary to comply with the law, enforce our policies, investigate abuse, protect website security, or protect the rights and safety of LIVES.am, our visitors, or others.

10. Sale and Advertising-Related Sharing

LIVES.am does not directly sell personal information in exchange for monetary payment.

However, the use of personalized advertising technologies may be considered “sharing,” “targeted advertising,” or a similar activity under certain privacy laws.

Where applicable, visitors may reject personalized advertising or exercise an opt-out right through the cookie consent tool available on LIVES.am.

11. Data Retention

We retain information only for as long as reasonably necessary to:

  • Provide and maintain the website;
  • Respond to inquiries;
  • Analyze website performance;
  • Maintain security;
  • Resolve disputes;
  • Comply with legal obligations.

Retention periods may vary depending on the type of information, the service involved, and applicable legal requirements.

Contact-form and email communications may be retained for as long as needed to respond to the inquiry and maintain appropriate business records.

Information processed by third-party providers may be retained according to those providers’ own retention policies and settings.

12. International Data Transfers

LIVES.am and its third-party service providers may process or store information in countries other than the visitor’s country of residence.

Data-protection laws in those countries may differ from the laws in your location.

Where required, appropriate safeguards may be used for international transfers of personal information.

13. Data Security

We use reasonable administrative and technical measures intended to protect information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, email system, database, or method of online transmission can be guaranteed to be completely secure.

Visitors submit information through the website and email at their own reasonable discretion.

14. Your Privacy Rights

Depending on your location, you may have the right to:

  • Request access to personal information associated with you;
  • Request correction of inaccurate information;
  • Request deletion of certain information;
  • Request restriction of processing;
  • Object to certain processing activities;
  • Withdraw previously provided consent;
  • Opt out of personalized or targeted advertising;
  • Request information about certain disclosures;
  • Submit a complaint to an appropriate data-protection authority.

These rights may be subject to legal limitations and identity-verification requirements.

To submit a privacy request, contact us at:

contact.mediateam.agency@gmail.com

Please clearly describe your request. We may request reasonable information to verify your identity and prevent unauthorized access to personal information.

15. Children’s Privacy

LIVES.am is intended for a general audience and is not designed to knowingly collect personal information from children below the age at which parental consent is required under applicable law.

If you believe that a child has submitted personal information to us without appropriate permission, please contact us. We will review the request and take reasonable steps to delete the information where required.

16. Third-Party Websites

LIVES.am may contain links to third-party websites, services, or advertisements.

We do not control and are not responsible for the content, security, data collection, or privacy practices of third-party websites.

Visitors should review the privacy policy of each third-party website before submitting personal information or using its services.

17. Contact Form

Information submitted through our contact form will be used primarily to review and respond to the visitor’s message.

Contact-form information will not be used for unrelated marketing unless the visitor has separately agreed to receive such communications.

Please avoid submitting sensitive personal, medical, financial, or confidential information.

18. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our website, third-party services, legal requirements, or data-processing practices.

The updated version will be published on this page with a revised effective date.

Visitors are encouraged to review this Privacy Policy periodically.

19. Contact Us

For privacy questions, data requests, correction requests, or concerns about this Privacy Policy, contact us at:

Website: LIVES.am
Email: contact.mediateam.agency@gmail.com

We will make reasonable efforts to review and respond to legitimate privacy-related requests.

Last updated: July 21, 2026